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包聯網 | 英倫訪游團現場直擊:Pentawards 2019 頒獎盛況(附中國獲獎作品)

  •   來源:包聯網  作者:曉包  發布日期:2019-09-18     

倫敦時間,9 12 日,包聯網英倫訪游團一行人出席 Pentawards  2019 頒獎典禮。位于倫敦中心的 8 Northumberland Ave,因匯集全世界與包裝創意、品牌營銷領域相關的尖端人士而熱鬧非凡。

作為全球范圍內在包裝設計領域具有聲望的行業競賽,Pentawards  2019 頒獎典禮現場盛況空前,匯集了 350 位世界領先的包裝、設計和創意人才。

頒獎晚宴地址:8 Northumberland Ave, Westminster, London, WC2N 5BY

由英國著名設計公司 Bulletproof 創意總監 Clem Halpin 先生擔任本屆評審委員會主席,并為來自世界各國的優秀獲獎者頒發獎項。本次頒獎典禮共頒發 1 枚鉆石獎,5 枚鉑金獎,58 枚金獎,118 枚銀獎和 113 枚銅獎,此外,還設有年度最佳機構、年度品牌和面向優秀學生群體的 NXT-GEN 獎項。而來自中國的參賽者共斬獲 20 枚金獎,18 枚銀獎,13 枚銅獎,贏得國際市場的喝彩和掌聲!

聚集獲獎者,來自大家的祝福

包聯網現場報道,越來越多優秀的中國設計師獲得國際認可,包聯網再次恭喜大家。

全場大獎 —— 鉆石獎作品

每年僅 1 枚的鉆石獎花落誰家?微軟憑借“ Xbox 自適應控制器,從 2000 多個參賽作品中脫穎而出,成功地打動了本屆評委會,摘得 Pentawards  2019 鉆石獎。

該包裝作品能夠讓行動不便的殘障人士可以輕松開啟包裝獲取 Xbox 電視游戲機。開啟包裝的步驟一再被簡化,只要撕開外封條,盒型自動展開。拉環設計,可以讓行動受限的特殊人士通過多種方式從包裝盒內取出 Xbox,為有需要的特殊游戲玩家帶來更輕松便捷的拆箱體驗。

Category: OTHER MARKETS - ELECTRONIC

Brand: XBOX

Entrant: Microsoft

Packaging Designer: Mark Weiser

Creative Director: Kevin Marshall

Country: United Kingdom

以下為2019中國獲獎作品欣賞(排名不分先后)

 金獎 

Category: BEVERAGES - WATER

Brand: 漢水硒谷

Entrant: 深圳凌云創意包裝設計

Creative Director: XiongBo Deng

Designer: XiongBo Deng

Illustrator: Zhijie Liu

Client: Shaanxi Selenium Valley Industry Development Co., Ltd.

Category: BEVERAGES - SOFT DRINKS, JUICES

Brand: 伊利

Entrant: 內蒙古伊利實業集團股份有限公司

Brand Manager: Hedi Li, Yang Zhang

Graphic Design: Mousegraphics

Graphic Creative Director: Greg Tsaknakis

Shape Creative Director: Tiecheng Zhang, XiaoXiao Qiu

Shape Design: 熱浪設計創意

Bottle Design: Fengyu Dong

Category: BEVERAGES - TEA & COFFEE - DRY AND CAPSULES

Brand: 《宋山茶》

Entrant: 林韶斌品牌設計

Designer: Shaobin Lin

Client: Haiyang Song

Photographer: Yanpeng Chen

Category: BEVERAGES -DISTRIBUTORS'/RETAILERS' OWN BRANDS/PRIVATE LABELS

Brand: 云姜

Entrant: RR Donnelley

Client: Shanghai Yun Jiang Biotechnology Co., Ltd.

Manufacturer: Shanghai Yun Jiang Biotechnology Co., Ltd.

Creative Director: Darren Cheng

Designer: Wang Qi, Sophia Xun

Copywriter: Lance Chen

Category: OTHER MARKETS - TOBACCO AND PRODUCTS FOR SMOKERS

Brand: 黃山

Entrant: Shenzhen Yuto Packaging Technology Co.,Ltd.

Art Director: Chen Yingsong

Graphic Designer: Cheng Wenbin, Tang Zhong

Category: BODY - BODY CARE

Brand: 二十四溯樂園 

Entrant: 云南民族大學

Illustrators: Pan Feng, Zhang Li

Designers: Liu Junjie, He Jingchao

Client: Shilin Xindian Agricultural Products Development Company Limited

Category: FOOD - FRUIT AND VEGETABLES

Brand: HI LEMON

Entrant: Beyond Brand Company

Creative Directors: Bo Shen

Designer: Bo Shen

Illustrator: Xiaoqin Pu

Photographer: Bo Shen

Client: Peng Li Lemon

Category: OTHER MARKETS - ENTERTAINMENT

Brand: SEAGULL CAMERA

Entrant: KHT Brand

Design: KHT Brand

Designer: Zhihao Zhang

Category: LUXURY - DISTRIBUTORS'/RETAILERS' OWN BRANDS/PRIVATE LABELS

Brand: U-JEWELRY

Entrant: Shanghai Version Design Group

Creative Directors: Tengxian Zou

Designers: VDG

Category: BEVERAGES – SPIRITS

Brand: 黃帝內經

Entrant: 大家創庫UNIDEA BANK

Creative Directors: Zhang Xiao Ming

Design Director: Chen Yue

Designer: Liu Danhua, Huang Renqiang, Xie Shijun, Liao Fenfen, Xu Hanxin

Category: FOOD - SAVOURY SNACKS

Brand: 鄉嗑曉原香小顆粒葵瓜子

Entrant: 深圳左和右創意

Creative Director: Zhou Jingkuan

Design Director: Sun Linlin

Illustrators: Yang Xue, Li Ziqiong

Category: LUXURY - PACKAGING CONCEPT STUDENT (LUXURY)

Brand: MING

Entrant: North China University of Science and Technology

Designer: Kong Haoru

Visual Consultant: Liu Yuxin

Category: LUXURY - FINE WINES, CHAMPAGNE

Brand: HARVEST MANOR

Entrant: 深圳左和右創意

Designer: Zhou Jingkuan

 

Category: OTHER MARKETS - SUSTAINABLE DESIGN

Brand: BIOHYALUX

Entrant: Beijing Weina Culture and Art Co., Ltd

Creative Director: Zhang Xiao Wei

Designers: Xu Jing, Qin Zeng Wei, Li Jing Yan

Photographer: Gao Feng

Client: Biohyalux

Category: OTHER MARKETS – ELECTRONIC

Brand: MI

Entrant: 小米

Design Director: Lu Chen

Designer and Illustrator: Weijie Jiang

Packaging Engineer: Zhizhuang Song

Category: FOOD - SOUPS, READY-TO-EAT DISHES, FAST FOOD

Brand: CJ

Entrant: CJ(QINGDAO)FOODS CO.,LTD

Creative Director: Byoung Yong Moon

Designer: HuiNa Ran

Category: BODY – BEAUTY

Brand: COLOUR ZONE

Entrant: 念相品牌設計咨詢(上海)有限公司

Creative Directors: Guozheng Jiang, Dan Chen

Graphic Designers: Sijie Pei, Ke Zheng

Industrial Designers: Zilei Jiao, Xinnan Zhang, Lei Tang

Category: BEVERAGES - FUNCTIONAL BEVERAGES

Brand: CANSI FRUIT GROUP

Entrant: Zhongshihuanmei (Dalian) Advertising Co., Ltd.

Designer: Zhangyong Hou

Category: BODY - PACKAGING CONCEPT PROFESSIONAL (BODY)

Brand: CODE 00-DESIGNED FOR POST-00S

Entrant: YANG DESIGN

Client: Symrise

Designer: Yang Ming Jie

Category: LUXURY – SPIRITS

Brand:銀杏源

Entrant:  深圳凌云創意包裝設計

Creative Director and Designer: XiongBo Deng

Client: Guangxi Yinxingyuan Liquor Co., Ltd.

銀獎

Category: FOOD - FOOD TRENDS

Brand: THREE TREASURES OF CHAOZHOU

Entrant: Firewolf Design

Design Guidance: Yang Zhen

Designers: Xu Yi Fei, Yang Jia Lu, Hu Yu Bin, Lin Qing Yi

Category: BODY - PACKAGING CONCEPT PROFESSIONAL (BODY)

Brand: CUBESSENCE

Entrant: 北京ABOX盒子怪設計

Creative Director: Haozhen Luo

Category: BEVERAGES - TEA & COFFEE - DRY AND CAPSULES

Brand: 涇陽茯茶

Entrant: 瀾帝LITETE品牌設計

Creative Director: Langcer Lee

Designers: Yang Jie, Guo LinWei, Riso Guo, Limo Pan

Illustrator: Zhang Fan

Photographer: Jiang Tao

Category: BODY - HEALTH CARE

Brand: HILL SIDE

Entrant: Shanghai Version Design Group

Creative Director: Zhihua He

Designer: Zhihua He

Client: Fengsheng Group

Category: BEVERAGES - PACKAGING CONCEPT STUDENT (BEVERAGES)

Brand:靈韻黔川

Entrant: 云南民族大學

Supervisor: Lu Jun

Designer: Liu Xiaoyan

Category: BEVERAGES - FUNCTIONAL BEVERAGES

Brand: SMEAL

Entrant: Smeal Limited

CEO: Peng Cao

Creative Director: Zhengda Li

Category: OTHER MARKETS - BABY PRODUCTS

Brand: LONGMU ZHUANGGU KELI

Entrant: Wuhan SenseBird  Design Co., Ltd.

Design: SenseBird Design Team

Category: BODY – BEAUTY

Brand: INDARE

Entrant: inDare Design Strategy Limited

Team Leader: Ching-Lang Chen

Designers: Fengming Chen, Yujie Chen, Jiarong Zeng, Junlong Yang, Yanhui Yan, Linhan Peng, Shuzhuan Huang

Category: OTHER MARKETS - HOME IMPROVEMENT

Brand: YIN SHANG YIN

Entrant: Shenzhen Greensong Design Co., LTD

Creative Director: Yu Guang

Designer: Wu Chang Fei

Category: OTHER MARKETS – ELECTRONIC

Brand: BASEUS

Entrant: Shenzhen Times Innovation Technology Co.,LTD

Designers: YiCheng Luo, PeiJia Wang

Category: BEVERAGES – WATER

Brand: QIZHI SPRING

Entrant: Kurz Kurz Design

Designers: Xiong Hao, Kong Chengxiang,  He Weisheng, Liu Ping, Huang Weiwen, Li Jiabao

Manufacturer: Huang Qiqi

Category: BEVERAGES - PACKAGING CONCEPT STUDENT (BEVERAGES)

Brand: TWIST

Entrant: SIVA - Huang Jiayin

Designer: Huang Jiayin

Supervisor: Hu Jijun

Category: OTHER MARKETS - DISTRIBUTORS'/RETAILERS' OWN BRANDS/PRIVATE LABELS

Brand: STARBUCKS

Entrant: Shanghai Heguan Management Consulting Co., Ltd.

Creative Director: Qin Shaohui

Art Directors: Sun Li, Ge Yaqi

Category: BODY – GARMENTS

Brand: 江南四大才子

Entrant:杭州東韻品牌設計

Creative Director: 梅競放

Category: BEVERAGES – WINE

Brand: BOUQUET WINE

Entrant: LionPeng Packaging Design LAB

Designer: Wei Peng

Category: FOOD - FISH, MEAT, POULTRY

Brand: UNCLE PIG'S OLD BACON

Entrant: 深圳左和右創意

Designer: Zhou Jingkuan

Illustrator: Hu Yunfeng

Category: BEVERAGES – SPIRITS

Brand: 何干

Entrant: 深圳凌云創意包裝設計

Creative Director: Xiongbo Deng

Designer: Xiongbo Deng

Client: Shanxi Tianmu Industrial Co., Ltd.

Category: OTHER MARKETS - TOBACCO AND PRODUCTS FOR SMOKERS

Brand: 黃山

Entrant: Shenzhen Qianhai Blueprint Culture Communication Co., Ltd.

Designers: Li Jianghui, Liu Qingsong, Xiao Jie

Client: China Tobacco Anhui Industrial Co., Ltd

Manufacturer: Shenzhen Jinjia Group Co., Ltd.

銅獎

Category: OTHER MARKETS – ELECTRONIC

Brand: MI

Entrant: 小米

Design Director: Lu Chen

Designer and Illustration: Yan Ni

Packaging Engineer: Zhizhuang Song

Category: BEVERAGES - LIMITED EDITIONS, LIMITED SERIES, EVENT CREATIONS.

Brand: BUDWEISER

Entrant: Jones Knowles Richie

Partner and Managing Director: René Chen

Partner and Creative Director: Yolanda Tang

Senior Designer: Woei Yang Fang

Category: FOOD - PACKAGING CONCEPT STUDENT (FOOD)

Brand: E&B

Entrant: SIVA - Michail Semoglou

Design Director: Michail Semoglou

Category: FOOD - CONFECTIONERY AND SWEET SNACKS

Brand: BEE SAMURAI THROAT LOZENGES

Entrant: Shenzhen Oracle Creative Design Co., Ltd

Designer: Honggang Zhu

Category: BEVERAGES - LIMITED EDITIONS, LIMITED SERIES, EVENT CREATIONS.

Brand: COCA COLA CHINA 40TH ANNIVERSARY SPECIAL EDITION

Entrant: L3 Branding

Creative Director: Guanru Li

Designer: Jiahui Xing

Illustrator: Jing Xie

Category: BEVERAGES – WINE

Brand: PEACOCK

Entrant: I'MNEXT Communications Limited Company

Creation Director: Rui Niu

Designer: Zhen Shen

Photographer: Wei Hong

Manufacturer: Swan Wine Group

Category: FOOD - FISH, MEAT, POULTRY

Brand: RICH GROUP

Entrant: Zhongshihuanmei (Dalian) Advertising Co., Ltd.

Designer: Zhangyong Hou

Category: BODY - HEALTH CARE

Brand: STARSHARING

Entrant: LionPeng Packaging Design LAB

Designer: Wei Peng

Category: BODY – BEAUTY

Brand: SK:LK

Entrant: Shanghai Version Design Group

Clients: Beijing Youji Technology Development co. LTD

Creative Directors: Tengxian Zou

Designers: Tengxian Zou, Qi Tong, Yunfan Chen, Yi Song

Render Division: Wenfang Ye

Category: FOOD - DESSERTS, SWEET FOODS AND CONFECTION DISHES

Brand: 之行設計

Entrant: 廈門之行設計

Designer: Xinyuan Chen

Category: BEVERAGES – SPIRITS

Brand: GOJI WINE

Entrant: Shanghai Nianxiang Brand Design & Consulting Co., Ltd.

Creative Directors: Guozheng Jiang, Dan Chen

Graphic Designers: Qiurong Ji, Sijie Pei

Illustrator: Jing PengIndustrial

Designer: Zilei Jiao

Category: BEVERAGES – WATER

Brand: LUZHUOQUAN MINERAL WATER

Entrant: Luzhuoquan Mineral Water Co. Ltd

Creative Director: Hong Ko

Design Director: Dayong Zhang

Designers: Yu Cao, Yongsheng Lu

Category: OTHER MARKETS - TOBACCO AND PRODUCTS FOR SMOKERS

Brand: SEPTWOLVES

Entrant: Shenzhen Oracle Creative Design Co., Ltd

Designer: Yuanbu Yin

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